Entertainment Everyday Food & Drink Parenting Rad Dads

“Rad Dad Feature: Robin Sorensen of Firehouse Subs”

Firehouse Subs make a fantastic sub with a lot of thought put into their ingredients, design and mission.  It’s no surprise that ex-firefighter and co-founder of Firehouse Subs, Robin Sorensen, is a compassionate and caring husband and father to four. We have been lucky enough to be able to spend some time with Robin on more than one occasion and can really attest to his character of a genuine and passionate guy.

1. Tell us about what you do, who you are, and how you balance your career with being a dad?

I’m the co-founder of Firehouse Subs. My brother Chris and I are very active in all facets of Firehouse Subs. The real question is, “What don’t I do?” Just kidding…we have an awesome and very talented staff, but Firehouse Subs is very much a family business.

To maintain some sense of balance, my children and my wife travel with me as often as they can to conferences, site and restaurant visits and to our headquarters offices in Jacksonville, Fla.

2. What does being a Modern Day Dad mean to you?

For me, it means not only balancing work with home life, but also keeping up with the latest technology. Trends change almost on a daily basis, and I stay ahead of the curve.

3. How did becoming a father change your life?

I used to hear people say all the time that becoming a father changed their life, and I get it. I thought I understood, but had to live it to feel it. My children and my wife are my backbone, my support. They’re everything. While they may not know it, they make me feel good whenever I’m down. In business, you have highs and lows, and even some sleepless nights. It’s in those times that my family comforts me and always helps me see through.

4. What’s the greatest part about being a dad?

A lot of things, but off the top of my head, I love to solve problems, being a leader, and love it when my kids need my help. The best part though is coming home.

5. Can you share a funny story about being a father?

When my oldest daughter was four I told her to, “Give daddy a smack (a kiss),” and without hesitation she hauled off and slapped me across the face. It just about knocked me out of my chair because I wasn’t expecting it. I thought it was the funniest thing. What’s funnier, is that she’s still mean to me. :-)

6. What advice can you give any new father out there?

I was still a kid at 21 when I got married, and 25 when we had our first child. Three more quickly followed. We never really made a plan for how to raise our children. We just taught them and directed them in the way we saw fit as we went through life. It was fine, but looking back, I wish I had created a road map for them, and for me. For things I wanted them to do, learn, see and achieve. We did a good job, but looking back, I think we could have achieved more for them if we had a life plan. Parents should seek advice from other parents and talk about what works best.

Thanks so much Robin!  We loved getting to know you more and love your subs as well!  Thanks for everything and we look forward to more memories with you in the future!


Also, Firehouse Subs has an awesome Father’s Day deal. Free medium sub! Another reason to love them.


Happy Father’s Day!



Leave a Reply